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Language
resources
connecting Words:
Connecting words are used in sentences to combine and connect ideas.
Some examples are:
To compare x with y, ...
For example, ...
According to ...,
In addition, ...
Most importantly, ...
In the same way, ...
In this case, ...
In fact, ...
What I said: Informal Language
What I Write: Formal Language
“Yeah, there are now video ads on Webkinz.”
According to Elizabeth Sweet, companies today are using video advertising on websites which target children.
ACTIVITY 2.6
Interacting in Meaningful Ways: Formal and Informal Language
Learning Targets
• Write a short explanatory text collaboratively with peers.
• Adjust language choices to suit the academic setting and audience.
• Use general academic and domain-specific words to create precision while speaking and writing.
• Understand how ideas are linked using connecting words. Language choices
Marketing to Kids Gets More Savvy with New Technologies is a news article which uses a mixture of formal and informal language.
Language Resources: Formal and Informal Language
Formal and informal language are two very different ways of communicating. Formal language includes academic vocabulary and is used with facts and evidence when the vocabulary needs to be precise, such as in the classroom. Informal language is used in conversation and is a more relaxed way of communicating. You probably speak informally when talking to your friends. It is important to adapt language depending on the task.
Skim through Marketing to Kids Gets More Savvy with New Technologies, looking for evidence that teenagers are the targets of marketers. Discuss with a partner ways in which teenagers are targeted. Use the Language Resources: Formal and Informal Language chart for support.
Write two sentences you said to your partner. Then revise the sentences using formal language. Include a connecting word or phrase, and underline it.
70 SpringBoard® English Language Development grade 7
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