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Presenting a Multimedia Campaign Informative/Explanatory Writing
EMbEddEd AssEssMEnt
Scoring Criteria
4
3
2
1
use of Language
The speaker
• communicates to
a target audience with a persuasive tone and precise diction
• demonstrates command of the conventions of standard English grammar, usage, and language (including correct mood/voice)
• cites and evaluates sources thoroughly in an annotated bibliography.
The speaker
• communicates to
a target audience with appropriate tone and some precise diction
• demonstrates adequate command of the conventions of standard English grammar, usage, and language (including correct mood/voice)
• cites and evaluates sources in an annotated bibliography.
The speaker
• communicates to
a target audience inappropriately; may use basic diction
• demonstrates partial command of the conventions of standard English grammar, usage, and language
• begins to cite and/ or evaluate sources in an annotated bibliography;
may use improper format.
The speaker
• does not
communicate clearly; uses vague or confusing diction
• has frequent errors in standard English grammar, usage, and language
• lacks an annotated bibliography.
Collaboration
Student exceeds expectations
in working collaboratively with others.
Student works collaboratively with others.
Student is weak
in working collaboratively with others.
Student does not collaboratively with others.
How English Works
Language
• uses present
progressive
verb tense to effectively impact and persuade the listener
• uses pronouns to refer back to nouns in text and strongly demonstrates
how pronoun antecedents make the text more cohesive
• uses strong transitions to add details that support the central idea
Language
• uses present
progressive verb tense with some impact to the listener
• uses pronouns to refer back to nouns in text and demonstrates
a limited understanding
of how pronoun antecedents make the text more cohesive
Language
• uses present
progressive verb tense incorrectly or without effective placement
• uses pronouns incorrectly
Language
• lacks the use of
present progressive
verb tense
• lacks the use of
pronouns
Unit 3 • The Challenge to Make a Difference • Part 3: Embedded Assessment 139
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