Page 273 - SpringBoard_ELA_Grade8_Flipbook

eMbeDDeD presenting a Multimedia Campaign aSSeSSMeNT 2
SCORING GUIDE
Ideas
Scoring Criteria
Exemplary
The presentation
• supports a clear
claim and addresses counterclaim(s) with relevant reasons and evidence from a variety of accurate sources
• uses persuasive appeals effectively
• integrates engaging multimedia and campaign features to clarify ideas.
Proficient
The presentation
• supports a claim
and addresses counterclaim(s) with sufficient reasons and evidence from reliable sources
• uses persuasive appeals (logos, pathos, and ethos)
• includes adequate multimedia and campaign features to clarify ideas.
Emerging
The presentation
• has an unclear
or unsupported claim, addresses counterclaim(s) ineffectively, and/ or uses research from insufficient or unreliable sources
• uses persuasive appeals unevenly
• includes inadequate multimedia and campaign features.
Incomplete
246 SpringBoard® English Language Arts Grade 8
The presentation
• demonstrates
adequate evidence of collaboration and preparation
• has an introduction that informs and orients the audience
• sequences ideas and embeds quotations with transitions
• includes a conclusion with a call to action.
The presentation
• demonstrates
insufficient or uneven collaboration and/or preparation
• has a weak introduction
• uses flawed or illogical sequencing; quotations seem disconnected
• includes a weak or partial conclusion.
The presentation
• has no claim or
counterclaim, and/ or shows little or no evidence of research
• does not use persuasive appeals
• lacks multimedia or campaign features.
Structure
The presentation
• demonstrates
extensive evidence of collaboration and preparation
• has an introduction that engages and informs the audience
• sequences ideas and quotations smoothly with transitions
• concludes with a clear call to action.
The presentation
• demonstrates a
failure to collaborate
or prepare
• lacks an introduction
• has little or no
evidence of sequencing or transitions
• lacks a conclusion.
Use of language
The speaker
• communicates to a
target audience with a persuasive tone and precise diction
• demonstrates command of the conventions of standard English grammar, usage, and language (including correct mood/voice)
• cites and evaluates sources thoroughly in an annotated bibliography.
The speaker
• communicates to a
target audience with appropriate tone and some precise diction
• demonstrates adequate command of the conventions
of standard English grammar, usage, and language (including correct mood/voice)
• cites and evaluates sources in an annotated bibliography.
The speaker
• communicates to
a target audience inappropriately; may use basic diction
• demonstrates
partial command
of the conventions
of standard English grammar, usage, and language
• begins to cite and/ or evaluate sources in an annotated bibliography; may use improper format.
The speaker
• does not
communicate clearly; uses vague or confusing diction
• has frequent errors in standard English grammar, usage, and language
• lacks an annotated bibliography.
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