Page 272 - SpringBoard_ELA_Grade8_Flipbook

presenting a Multimedia Campaign eMbeDDeD aSSeSSMeNT 2
Assignment
Develop a multimedia presentation that informs your peers about an issue
of national or global significance and convinces them to take action. Work collaboratively to conduct and synthesize research into an engaging campaign that challenges your audience to make a difference.
Planning and Researching: Collaborate with a group of peers to select and gather information on an issue for your campaign.
• Which of the issues from the list your class has developed are of interest to you?
• Where could you look online to find out about more issues of national or global significance?
• How will you evaluate the credibility and timeliness of sources?
• How will you investigate what others are doing about your issue in order to evaluate possible solutions to incorporate into your call to action?
• How will you give credit for information found in your sources and prepare a Works Cited page or an Annotated Bibliography?
Drafting: Collaborate with your group to design a multimedia campaign.
• How will you use rhetorical appeals (pathos, logos, and ethos) to persuade your audience to care?
• How can you raise awareness by informing your peers about compelling facts related to your issue?
• What will be your group’s name, mission statement, logo, and/or slogan?
• What media channels will you use in your presentation, such as presentation tools, audio/visual components, social media, or others?
• How will you organize talking points to inform your audience about the issue, convince them to care, and provide a call to action (what, why, and how)?
Rehearsing and Presenting: Use effective speaking and listening to prepare, present, and observe.
• How can you use feedback from a dress rehearsal to improve your presentation?
• How will you use the scoring guide to provide feedback on your own and others’ presentations?
• How will you listen and take notes on the what, why, and how of each multimedia presentation?
Reflection
After completing this Embedded Assessment, think about how you went about accomplishing this task, and respond to the following:
• Which presentations were effective in convincing you to care about the issue, and why?
• What were the most effective media channels you observed, and what were the strengths of each?
My Notes
Using a presentation tool such as Prezi or PowerPoint can help organize your presentation, but be careful to focus on your audience instead of the screen. Using note cards can help you maintain eye contact instead of reading directly from your slides.
Unit 3 • The Challenge to Make a Difference 245
Technology TIP:
© 2017 College Board. All rights reserved.